Chairman Johnson: The Latest Science Fueling Our Discipline
I’m not a scientist, and I can’t pretend I’ll ever be even close to one. However, I think a case can be made that scientists and citrus growers have something
Please join us for a live webinar where Dr. Lisa House, Professor and Department Chair of Food and Resource Economics at the University of Florida, will provide an overview of the impacts of marketing ‘Florida’ as an attribute on consumer’s willingness to pay for orange juice.