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FDOC Domestic OJ Marketing Program Overview – Driving OJ Sales through eCommerce

Presented by Jackie Hopkins, General Manager, Edelman, Inc – Atlanta Jackie Hopkins with FDOC’s marketing agency partner Edelman/Edible provides a presentation of FDOC’s new marketing campaign using e-commerce as a way to drive OJ sales. This webinar includes a demonstration on how e-commerce channels are used to engage with consumers.  Presentation Materials Webinar Video

FDOC Live Webinar

FDOC Live Webinar: FDOC Domestic OJ Marketing Program Overview – Driving OJ Sales through eCommerce by Jackie Hopkins, General Manager, Edelman, Inc – Atlanta Jackie Hopkins with FDOC’s marketing agency partner Edelman/Edible will provide a live presentation on FDOC’s new marketing campaign using e-commerce as a way to drive OJ sales. The webinar will also […]

Overview of Nielsen OJ Retail Sales (4-week Period Ending April 11)

Presented by Dr. Marisa Zansler, FDOC Director of Economic and Market Research and Chief Economist for the Florida Citrus Commission Dr. Marisa Zansler provided an overview of the Nielsen OJ Retail Sales Report for the four-week period ending April 11, 2020. Presentation Materials Webinar Video

FDOC Live Webinar

FDOC Live Webinar: Overview of Nielsen OJ Retail Sales (4-week Period Ending April 11) by Marisa Zansler, Director of Economic and Market Research, FDOC Webinar Materials

OJ Research and Messaging: Focus on Immunity

Presented by Dr. Rosa Walsh, Scientific Research Director, FDOC Dr. Rosa Walsh provided a brief overview of Scientific Research in today’s world and an in-depth look at the research and messaging around 100% orange juice and vitamin C and their role in immune system support.  Presentation Materials Webinar Video

FDOC Live Webinar

FDOC Live Webinar: OJ Research and Messaging: Focus on Immunity by Dr. Rosa Walsh, Scientific Research Director, FDOC Dr. Rosa Walsh, FDOC’s Director of Scientific Research, will provide a brief overview of Scientific Research in today’s world and an in-depth look at the research and messaging around 100% orange juice and vitamin C and their […]