Presented by Jackie Hopkins, General Manager, Edelman, Inc – Atlanta Jackie Hopkins with FDOC’s marketing agency partner Edelman/Edible provides a presentation of FDOC’s new marketing campaign using e-commerce as a way to drive OJ sales. This webinar includes a demonstration on how e-commerce channels are used to engage with consumers.  Presentation Materials Webinar Video

Presented by Dr. Marisa Zansler, FDOC Director of Economic and Market Research and Chief Economist for the Florida Citrus Commission Dr. Marisa Zansler provided an overview of the Nielsen OJ Retail Sales Report for the four-week period ending April 11, 2020. Presentation Materials Webinar Video