Statement from FDOC Executive Director Shannon Shepp on January, 2024 Crop Forecast
Bartow, Fla – In the January USDA forecast of the 2023 – 2024 citrus season, the USDA projected production at 20.5 million boxes of Florida Oranges,
Presented by Jackie Hopkins, General Manager, Edelman, Inc – Atlanta Jackie Hopkins with FDOC’s marketing agency partner Edelman/Edible provides a presentation of FDOC’s new marketing campaign using e-commerce as a way to drive OJ sales. This webinar includes a demonstration on how e-commerce channels are used to engage with consumers. Presentation Materials Webinar Video
FDOC Live Webinar: FDOC Domestic OJ Marketing Program Overview – Driving OJ Sales through eCommerce by Jackie Hopkins, General Manager, Edelman, Inc – Atlanta Jackie Hopkins with FDOC’s marketing agency partner Edelman/Edible will provide a live presentation on FDOC’s new marketing campaign using e-commerce as a way to drive OJ sales. The webinar will also […]
Presented by Dr. Marisa Zansler, FDOC Director of Economic and Market Research and Chief Economist for the Florida Citrus Commission Dr. Marisa Zansler provided an overview of the Nielsen OJ Retail Sales Report for the four-week period ending April 11, 2020. Presentation Materials Webinar Video
FDOC Live Webinar: Overview of Nielsen OJ Retail Sales (4-week Period Ending April 11) by Marisa Zansler, Director of Economic and Market Research, FDOC Webinar Materials