Chairman Johnson: Carving the Path Forward
It’s a truth universally known that people typically don’t have very long attention spans for anything that doesn’t directly affect them. We’ve all been reading a lot of headlines lately
FDOC Live Webinar: Impacts of ‘Florida’ on Consumer's Willingness to Pay for Orange Juice Please join us for a live webinar where Dr. Lisa House, Professor and Department Chair of […]
Dr. Lisa House provides an overview of the impacts of marketing ‘Florida’ as an attribute on consumers’ willingness to pay for orange juice. Webinar Video Presentation Materials Webinar Audio