Chairman Johnson: Advocating for the Industry that Grows Florida’s State Fruit
Florida Department of Citrus and Florida Citrus Mutual Head to Tallahassee February has been a month full of twists and turns, but the Florida Department
Presented by Meredith Nelsen, Senior VP of Performance Intelligence-DXI at Edelman, Inc. As online grocery shopping and delivery services surged in popularity over the last several years, the Florida Department of Citrus activated a variety of eCommerce tactics to drive sales of Florida Orange Juice. As we celebrate the two-year anniversary of this program, we […]
FDOC eCommerce Initiatives Drive Florida OJ Sales: A behind-the-scenes dive into how it all works Within the last several years, particularly with the onset of the COVID 19 pandemic, online grocery shopping and delivery services have seen a surge in popularity. The Florida Department of Citrus has been able to capitalize on this trend through […]