Chairman Johnson: Numbers and Facts Are Better Than a Christmas Wish
If we all had one Christmas wish, I think some would say it would be to go back to the way it was in 2004, before citrus greening was discovered,
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The Misinformation Era has introduced new complexity into how we communicate with consumers. These new dynamics have significant implications for all industries and how the Florida Department of Citrus communicates within the food and beverage sector. Please join us for a live webinar on this topic featuring Edible’s Alex Armentano as well as special guest Teresa Thorne, Executive Director of the Alliance for Food and Farming. The session will explore what has changed, what hasn’t and what we as an industry can do about it. We will also give a behind the scenes look at how sharing science-based information with consumers can lead to better outcomes. Additionally, we’ll highlight how the FDOC puts this strategy into practice in order to protect the reputation of Florida Citrus.
P.O. Box 9010
Bartow, FL 33831-9010 US
Phone: 863-537-3999
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