Chairman Johnson: Numbers and Facts Are Better Than a Christmas Wish
If we all had one Christmas wish, I think some would say it would be to go back to the way it was in 2004, before citrus greening was discovered,
Please join us for a live webinar where Dr. Lisa House, Professor and Department Chair of Food and Resource Economics at the University of Florida, will provide an overview of the impacts of marketing ‘Florida’ as an attribute on consumer’s willingness to pay for orange juice.